Pop-Up Notecards
Client
Prudential Locations Hawaii Credits
Studio: Mozaic DesignArt Director: Deby Chock
Designer: Lori Nuha
Illustrator: Lori Nuha
Print Consultant: Manfred Nagel
My Role
Creative Concept / Notecard Design / Illustration 2013
Goal
Prudential Locations Hawaii was a national real estate franchise in 2013 who returned to their roots as a locally owned firm the following year. The company wanted to create greeting cards as marketing pieces to promote during the holidays and would not be thrown out as junk mail.
Solution
Design pop-up greeting cards to celebrate the holidays such as Chinese New Year, May Day, The Fourth of July and Thanksgiving. Create a marketing piece that is a keepsake that will live on a customer’s desk and offer a connection to the company. The agents would write a short message on the back of the greeting cards.